I agree fully 6 hour races are brutal for TV. More shorter races in more markets could in theory expose the cars to more eyes, albeit for a shorter time. The problem is that the cars are designed for longer circuits, not point and shoot concrete canyons. Peugeot may not want to risk the unnecessary damage of such tight quarters. I believe that the length of the LMS races would not be an issue for Peugeot if there were more eyes watching them. At least part of the reason fewer eyes watch the LMS is the calibre of drivers is inferior to that of the ALMS. The other reason, as Peugeot believes, is the marketing of the series by the series. Race fans in Europe and the UK and spoiled with so many professional races series that they hardly notice the LMS. I would welcome a series based on 6 hour races, not from a business perspective but as a passionate enthusiast.

I think we both think the same business wise, I am merely thinking selfishly as a fan who wants to see as many races as possible with as many cars as possible.